On the first and 15th of each month, the PSA presents a one-hour virtual webinar for advanced PPC managers. Sessions and speakers are chosen by the PSA Board of Directors, several of which will give the webinar presentations.
Topics will include:
- News and predictions from the platforms (like Google, Microsoft and Facebook) delivered by platform employees
- Best practices for achieving success with specific tips like Search, Social and Display advertising
- Techniques for PPC Forensics – analyzing data to spot problems and opportunities for improvement
- Best practices for using Smart Bidding features (hint: some of them just don’t work)
- The list is endless!
The first webinar will take place on October 1. Each session will start at 12:00 noon Eastern time. Watch this page and your Daily Links newsletter for announcements of upcoming webinars!
Registration coming soon. Sign up for our newsletter below so you don’t miss our updates.